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Complying with Do Not CallIf you market your products or services by phone – or if someone has hired you to handle their telemarketing for them – it’s a good idea to know about the Do Not Call provisions of the Telemarketing Sales Rule and how to comply. |
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Complying with the CAN-SPAM ActExplains seven things businesses that use email to promote their products or services need to know to comply with the CAN-SPAM Act. |
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The Business Opportunity RuleIf you sell business opportunities, the FTC’s Business Opportunity Rule requires that you give potential buyers a one-page disclosure document. |
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Endorsement GuidesDo your ads use endorsements or testimonials? The FTC’s endorsement guides establish guidelines for advertisers. |
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Protecting Children’s Privacy Under COPPAThis video outlines five key changes to the Children’s Online Privacy Protection Rule that your business needs to know about. The revised rule expands who’s covered by COPPA, puts additional protections in place, and streamlines other procedures companies must follow. |
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Mobile AppsIf you’re in the business of developing mobile apps, it’s important to give the straight story about what your app can do and be transparent about your privacy practices. Consider these tips if you’re developing an app. |
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ONLINE REVIEWS AND RECOMMENDATIONSReviewers of products and services are required by law to disclose any material connection they have with a company they are giving a review on. However, some of the reviewers do not comply with the law. Before buying products or services, do further research online for reliable opinions and information from trusted sources. Compare the opinions and reviews from a variety of blogs and websites. This video encourages you to find out as much as you can before making a final decision to buy. |
